Let’s get real for a moment. You’ve probably been told over and over that to succeed in raising your influence, you need to pump out as much content as possible.

But here’s the truth: more information is not what your audience needs.

What they need is a translator.

In today’s world, where information overload is the norm, the real influencers aren’t those who shout the loudest.

They’re the ones who translate complex concepts and mountains of information into actionable insights – using real human language.

Think of legends like Brene Brown, who turned her research into shame and vulnerability, into powerful lessons on leadership.

Or Kayla Itsines, who decoded the road to personal fitness. Allowing even the time poor to make better choices about their health.

They don’t just inform; they transform how we understand and apply knowledge.

Here’s why this matters to you.

When you translate rather than inform, you show that you understand your audience’s journey and are here to guide them.

Clear, relatable content keeps your audience coming back for more. In a sea of information, being a translator makes you memorable.

So, how do you start translating?

Begin by making a list of your audience’s biggest questions and challenges.

Craft your content to provide bite-sized, digestible answers in real human language.

Offer the next step. What’s ‘one thing’ they can do right now, that will get them one step closer to their goals.

Forget about drowning your audience in data.

Instead focus on being their guide, their translator.

It’s the superpower that will skyrocket your influence and impact.

Ready to make the shift?

Stay tuned—I’ve got more insights coming your way.